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Category: Marketing

Writing Blurbs (Part 1): The Overview

December 7, 2021February 2, 2022 by Kathryn Tamburri

The challenge of writing a blurb for your book is obvious. I mean, how do we tell the story without telling the whole story? That’s why it took us a whole book in the first place, amiright? I don’t think there’s any perfect formula. I suspect there are also some genre-specific tips out there for…

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Top 5 Things Every Author Newsletter Needs

July 22, 2021January 27, 2022 by Kathryn Tamburri

We already talked about what you should STOP doing in an author newsletter. Now let’s focus on what authors can do to meet their marketing goals. When it comes to an author newsletter, there are many ways to approach it. Some authors usethe newsletter to share fun and interesting research that’s going into their books….

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Author Newsletters: 5 Things to STOP Doing

June 29, 2021July 20, 2021 by Kathryn Tamburri

Author newsletters are fantastic networking tools for selling your books, sharing your writing journey, or showing agents and publishers that you are worth the investment. But not all author newsletters are created equally, and there are several mishaps that can quickly tank your subscriber count if you’re not careful. When it comes to creating author…

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