One often untapped resource is the power of selling books at farmers’ markets. These friendly neighborhood venues can be perfect for authors. Let’s take a look.
Category: Marketing
Instagram for Authors: How to focus on what matters
The reality is that you need to have some sort of online presence. The goal here will be to lay out some approaches and ideas and help you decide how this can work for you. Here are some thoughts on building Instagram for authors.
Elevator Pitch for Books: How to create one & why
An elevator pitch is the shortest, most boiled-down version of the mere essence of your story. It’s a quick hook that can take advantage of the smallest moment of potential opportunity.
This is permission to stop chasing an algorithm
The bottom line is this: Be good at what you do. Spend your time practicing and honing your skills. If you are good and you put yourself out there, you’re much more likely to build an audience that is committed and willing to follow you to whichever platform you land on.
How to create great author website content
Author websites are scary. This is a skill set you may not have. And even if you know how to build a website, what are you supposed to put on it? How do you create author website content?
Synopsis vs Blurb: Why you need both to create a powerful query
If there are two publishing industry terms I see mixed up the most, it’s probably synopsis vs blurb. Both are very important to the publishing process, so it’s important to know the difference to be professional in conversation, and to accomplish your publishing goals.
My experience with a pen name
In addition to using a pen name for different genres or to keep your fictional persona separate from your real-life, there are other reasons someone might choose to write under a nom de plume.
Writing Blurbs (Part 1): The Overview
The challenge of writing a blurb for your book is obvious. I mean, how do we tell the story without telling the whole story? That’s why it took us a whole book in the first place, amiright? I don’t think there’s any perfect formula. I suspect there are also some genre-specific tips out there for…
Top 5 Things Every Author Newsletter Needs
We already talked about what you should STOP doing in an author newsletter. Now let’s focus on what authors can do to meet their marketing goals. When it comes to an author newsletter, there are many ways to approach it. Some authors usethe newsletter to share fun and interesting research that’s going into their books….
Author Newsletters: 5 Things to STOP Doing
Author newsletters are fantastic networking tools for selling your books, sharing your writing journey, or showing agents and publishers that you are worth the investment. But not all author newsletters are created equally, and there are several mishaps that can quickly tank your subscriber count if you’re not careful. When it comes to creating author…